Tower 28 Swipe Serum Concealer – Hydrating Medium-Full Coverage (Shade 6.0 IE)

Hydrating serum-like concealer with buildable coverage

Tower 28 Swipe Serum Concealer glides on with the slip of a serum while delivering a medium-to-full buildable coverage. It gently conceals dark circles, redness, and blemishes without settling into dry patches, leaving a natural, skin-like finish. Shade 6.0 IE reads as a medium with light neutral undertones, making it a versatile option for a range of skin tones.

Skin-friendly ingredients that support comfort on real skin

• Hyaluronic acid adds surface hydration to help skin feel refreshed and comfortable throughout wear.
• Centella asiatica is included to help calm the complexion, which is ideal for drier or sensitive skin types.
• Non-comedogenic formulation is designed to sit lightly on the skin, reducing the likelihood of clogging pores.
• Pigments are coated with lysine, an amino acid that supports a smooth, even look beneath the surface.

What you can expect in real life

• A seamless, serum-like application that minimizes dry patch visibility while providing lasting coverage.
• A natural finish that blends well with other makeup products and skin tones.
• Potential to brighten the under-eye area when used one shade lighter, offering flexibility in your routine.
• Compatible with setting powders like GetSet for extended wear without feeling heavy.

How to use for best results

• Swipe the applicator over circles, redness, or spots that need coverage.
• Gently blend with fingertips, a brush, or a sponge until you reach an even tone.
• Set with GetSet Powder to extend wear and maintain a fresh finish.
• Pro tip: consider one shade lighter to use Swipe as an under-eye brightener.

Brand approach you can trust

Good. Clean. Fun. Always. Tower 28 draws from a Los Angeles inspired philosophy of safe, high-performance formulas designed for real skin needs. The line blends skincare benefits with makeup performance so you can feel confident in your daily routine without compromising comfort.